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Taetaeland is a start-up Online shop that aims to offer female (15-30 years-old) high quality and affordable Korean Niche brand clothes. 

The issue

In recent years, you can easily find Hong Kong people wearing similar styles of clothes without personal uniqueness and trendy elements. The possible reason is due to the monopoly of fast fashion brands.

The solution

Taetaeland is eager to bring a variety of Korean Niche brand clothes that suit different people's preferences and they aim to help people finding their own unique and good-looking style.


Teens to women (15 to 30 years-old)

Project team

Ng Yee Ting

Funding source

Support Fund for 2020 Graduates (2020-21)

Classification of project types

Online business: IG Shop / Fashion

  • Instagram
Taetaeland photo.jpeg
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